SEO (Search Engine Optimisation)
Out West Online have years of experience in best-practices of SEO and constantly keep an eye on the latest developments and trends to ensure the best for our clients.
Out West Online have years of experience in best-practices of SEO and constantly keep an eye on the latest developments and trends to ensure the best for our clients.
What is SEO?
SEO is the simple activity of ensuring a website can be found in search engines for words and phrases relevant to what the site is offering.
Potential customers find businesses (like yours) through the search engines. A targeted and effective SEO campaign ensures that your website is always visible and at the top of the search results, maximizing your website traffic, sales and customers.
Learn more about how search works on Google. Check out this link.


Should I bother with SEO?
Absolutely! SEO is a cost-effective method of getting new users and customers to your website. It is completely free and should be considered a long term strategy for any business.
Having effective SEO on your website will help attract the right customers searching for your goods or services. If you have customers constantly telling you – “I can’t find you on Google” or your website doesn’t come up first when you search your name, you need better SEO.
Frequently Asked Questions on SEO
- Technical SEO: How well your content can be crawled and indexed by search engines.
- Content: Having relevant and best answers to search questions.
- On-site SEO: The optimisation of your site content.
- Off-site SEO: Building authority to ensure Google ranks your website on the 1st page.
Out West Online can provide monthly reports and insights on the results of your website.
Great question, that only Google knows the answer! Google algorithms know exactly what factors determine how well a page ranks in search results – in fact, there are apparently over 200 ranking factors! Search results are influenced by things like device (mobile/PC), website speed, page security (SSL), user location and even users search history.
Google and Google users love fast loading websites. When looking at the SEO on a website, we take into account how fast your website will load. In short, faster is always better for SEO.
To see how quickly your website loads, please check out this PageSpeed Insight Page.
All Out West Online websites are created to ensure they are optimised for the major Search Engines to be indexed. Within approximately one month your website should be resulting in various searches depending on the keywords used.







